Dongfeng to launch own brand coupe in 09


Dongfeng have been eager to build their own brand, and play catch up with other Chinese automotive giants such as FAW, and SAIC, both of whom have launched their own respective brands in recent years. Dongfeng have partnered with Honda, Nissan, and PSA, so they do have the technological know how to build a car, but it seems that the design department may have been on holiday when they came up with the below sports concept car:

dongfeng coupe Dongfeng to launch own brand coupe in 09

dongfeng coupe1a Dongfeng to launch own brand coupe in 09

dongfeng coupe1b Dongfeng to launch own brand coupe in 09

The Dongfeng Coupe is expected to enter the ‘premium’ sports car market in 2009, and will be powered by an off the shelf Mitsubishi engine. A Dongfeng insider was quoted in the Chinese press as saying that the Dongfeng Coupe is the first Chinese developed premium sports car, CCT on the other hand, much prefers the Brilliance Coupe.

You must keep in mind, that the above pictures were off a concept car – hopefully Dongfeng will see the light and never put the concept into production as it is.

ash 010 web avatar Dongfeng to launch own brand coupe in 09

Ash

Ash came to China at 18 on a whim and never left. Some 10 years later he collected a degree and a family along the way and now focuses his time on watching the Chinese car industry develop. He has witnessed the market change from being minor backyard market in to the world's biggest and most important market for all car manufacturers. You can contact or connect with him via Linkedin by clicking the 'Website' link.

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8 Comments so far, please add your thoughts!

  1. avatar Hunxuer says:

    Combines all the horrible design elements of Korean “sport” coupes, ’80s “high styling” and those horrible stainless steel “futuristic” sculptures one sees when entering the town square of s**t f**k 4th tier Chinese towns!

  2. avatar Ash says:

    http://www.pcauto.com.cn/nation/brand/dongfeng/0812/766542.html

    This article says that the car will be more than 200,000rmb. Read the comments from visitors though, they are worth it. Here are two:
    “真的太残了 好好的跑车两个字就被糟蹋成这样”
    and
    ” 性能先不管,一看这样子就。。。国内的设计师真的那么差劲吗?”

  3. avatar Michael says:

    Jesus wept – This is truly awful.

  4. avatar Brian says:

    Wow, that is truly hideous. Speechless.

  5. avatar Mike says:

    Looks like it was designed by Homer Simpson.
    Are the bellows in the back to fan the flames when it catches fire??

  6. avatar tom says:

    eewwwwwwwwwwwwwwwwwwwwwwww! ewwwwwwwww!

    Bwahahhahahahahahahhahaa

    They can’t be serious! Chinese is still backward with no culture and syle.

  7. avatar nOOrt says:

    Szánalmas…!!!

    Rendelek egyet rózsaszinben is!

  8. avatar Rush Lee says:

    WTH!!.. a car comes with a piggy nose? WTH with rear end styling!! is they out of their mind? overall styling 1 out 10 star…

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