Comments on: Chery RICH brand unveiled, Chery Faira range finds its place?!

By: Steve

Steve — Wed, 24 Mar 2010 19:37:47 +0000

Chinese garbage of luxury

By: joninchina

joninchina — Thu, 19 Mar 2009 18:18:12 +0000

Actually Ash, his new name is ok……I.H. ate china!! Wow……talk about a FULL stomach!!

By: Ash

Ash — Thu, 19 Mar 2009 13:26:37 +0000

IHC still finding ways to post then? Must be having fun trying to find holes in the filter!

The Crossover Faira is really, really ugly. It looks…. Indian? Perhaps in the flesh it will be different.

By: Peter Hoffs

Peter Hoffs — Wed, 18 Mar 2009 20:53:09 +0000

lol let’s hope chery won’t turn themself into a laughing stock this time.

By: joninchina

joninchina — Wed, 18 Mar 2009 18:39:07 +0000

So WHAT exactly is Riich supposed to be? Luxury sub-brand with entry level models? What will make Riich unique and different from Chery, other than a name? I’m afraid I have yet to understand Chery’s logic on this…….??? Enlighten us Chery – because right now it looks like you have a VERY confusing marketing situation on your hands.

By: I_H__ate_China

I_H__ate_China — Wed, 18 Mar 2009 18:26:23 +0000

Why put a luxury badge on a cheap sub-compact car? I don’t get it. So Riich is not a luxury brand?

By: mememe

mememe — Wed, 18 Mar 2009 16:02:13 +0000

It’s Riich ash.

By: aron

aron — Wed, 18 Mar 2009 14:47:37 +0000

The logo is a bit blatant, but I guess the fact that they used it on their low-end line shows that it’s more of a cheeky move than plain old copying.

What kind of technological goodies are they planning to put in? I presume they’ll be gadgets vs automotive tech?