Hello Gents – I’m the Riich M1


cherym1 300x224 Hello Gents   Im the Riich M1Chery’s second car for the Riich brand is set to be launched at the Shanghai Auto Show in two weeks time. The Chery M1 is aimed squarely at young inner city consumers who want something along the lines of a Toyota Yaris, or a Honda Fit but at much lower price. The M1 is expected to take on the ‘Japanese 3′, which is formed of the Suzuki Swift, the Honda Fit, and the Toyota Yaris. If priced well, and the interior lives up to Chery’s promises of being stuffed full of technology and luxury.

The Riich M1 is a Shanghai Auto Show must see!

ash 010 web avatar Hello Gents   Im the Riich M1

Ash

Ash came to China at 18 on a whim and never left. Some 10 years later he collected a degree and a family along the way and now focuses his time on watching the Chinese car industry develop. He has witnessed the market change from being minor backyard market in to the world's biggest and most important market for all car manufacturers. You can contact or connect with him via Linkedin by clicking the 'Website' link.

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4 Comments so far, please add your thoughts!

  1. Hi Ash, you missed something, it is the third car after the G6 (Chery B12, Eastar 6) and G5 (Chery B21, A6).

  2. avatar boogiecat says:

    The Chery or should i say Riich M1 looks good for a mini car!!

  3. avatar joninchina says:

    IF this car is as good (or close to it) as it’s purported to be…..this could change the face and image of small cars. Up until now, it was almost impossible to find a chinese small car with “big car” features like climate control, GPS/DVD (although the Chery A1 does offer it), automatic/CVT transmissions, etc….maybe the M1 will change all that. I hope so – I’m tired of having to deal with econo-box, bare bones interiors just because I prefer small cars.

  4. avatar charlie says:

    It would be interesting to see. US might be an export market on this. Real demand for this class of autos. johninchina is correct that for export markets you would need AC and a automatic transmission. Also emission standards?

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