Huatai Chairman announces that Huatai are to work on sedans


Huatai were previously a partner of Hyundai, and made Hyundai’s last generation Sante Fe and Terracan SUV’s in the Chinese marketplace, when this JV expired Huatai were given the outgoing platforms to do with as they wished. Huatai thus continued selling the Sante Fe and Terracan as their own vehicles but are planning to divert sales away from SUVs and into their own sedan line up.

Huatai were rumoured to be putting the Hyundai Matrix into production under their own brand, but it seems they are still intent on putting their own Bentely Continental styled sedan into production, which is known as the Huatai B11. The B11 is essentially a premium vehicle according to Huatai, and has already been in production for three years and when launched will deliver a large strike against other self developed Chinese vehicles such as the Brilliance BS4 and Chery Riich G5 and G6.

In a recent interview, the Huatai Chairman, Mr. Wang Dian Ming, believed that the self developed premium vehicle market was the next big market for Chinese vehicle manufacturers as the self developed mini car market is far too competitive with practically every Chinese car manufacturer and international car maker offering their own wares in that segment.

Huatai also previously changed their name to Hawtai.

ash 010 web avatar Huatai Chairman announces that Huatai are to work on sedans

Ash

Ash came to China at 18 on a whim and never left. Some 10 years later he collected a degree and a family along the way and now focuses his time on watching the Chinese car industry develop. He has witnessed the market change from being minor backyard market in to the world's biggest and most important market for all car manufacturers. You can contact or connect with him via Linkedin by clicking the 'Website' link.

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