Nissan to open design studio in Beijing

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Nissan has done extremely well in the past 12 months in the Chinese market, with monthly sales climbing month after month due to their comprehensive range of cars ranging from small mini cars such as the Livina and the forthcoming Micra, to large premium sedans such as the Teana and its SUV range which includes the Qashqai, the X-Trail, and the Paladin, basically Nissan has something for everyone. Nissan are planning to open a design studio in Beijing which will likely build some more cars with Chinese style for the Chinese market over the next few months reports Japan Today:

Nissan Motor Co said Monday it will establish a design studio in Beijing early next year to develop cars that better meet the needs of consumers in China and other rapidly growing Asian markets. The new studio, the first such facility to be set up by a Japanese carmaker in China, will be located in the Shao Yang district of Beijing, where automotive design activities are brisk, the company said.

The Japanese automaker plans to invest 11.76 million yuan, or about 156 million yen, on establishing the Chinese design studio and will hire about 20 designers to work there. Nissan currently has two design centers in Japan and one each in Britain and the United States.