Is the Scion range heading to China, or is it all a little too late?

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Over the past few years Toyota China have been very slow to react to local market conditions and have continued to produce large sedans and SUV’s, whilst the market moved towards small displacement cars that Toyota only produce several models of. The Toyota Passo is reportedly heading into China, as is the Toyota Matrix from Toyota’s North American line up but the big thing could be the Scion range. Drawings of a Scion Xb have been submitted to the Central Government, which as always leaked to the internet, and spared rumors of Toyota’s Scion brand being launched in China.

The problem with launching the Scion range in China, is that GreatWall Motors have pretty much already done it for them with the launch of the Coolbear and various other Scion inspired models. Greatwall famously had the Scion Xb in their own factory in various bits during Research and Development of the Coolbear.

Further information on the launch of the Scion brand is not available as of yet, Honda are also expected to launch a new brand in China that will resonate with young trendy buyers, but  no information has been forthcoming from them since the initial statement in 2007.