Volkswagen announced today that is expecting to expand its own dealership to 3000 dealers in the next 3 years, by 2015 the VAG group aims to expand its line up of Audi, VW and Skoda dealerships by over 50%. Currently VAG Group has 1,120 VW dealerships, 230 Audi dealerships and 240 Skoda dealers covering 30 Chinese provinces, territories and autonomous regions including Taiwan, Jiangsu has the most dealerships with 158 followed by Shandong with 149.
The plans include expanding VW dealerships to more than 1900 outlets and Audi and Skoda both reaching over 500 and having over 76 cars in the Chinese market, 33 of which will be CKD models and 43 imported models.
VW laid the groundwork for its dominance early, 1983, years before the other foreign joint ventures got off the ground. It never let human rights concerns, or popular uprisings, like Tiananmen, get in its way. Even for China’s older generation, dazhong Santana, has become a household brand name, ingrained in the culture.
The Anhui/Dongbei Cadillac, as it is known.
Why not? I hope you can really reach your goal for the next 3 years. It is very important that you maintain your good service quality and of course good production of your cars to gain the loyalty of your buyers.