BMW Staff Jumping Ship, Reportedly Heading to Jaguar-LandRover

Share Our Knowledge With Your Friends, Contacts And Co-Workers

Last week the China Daily reported that one of BMW China’s more senior leaders at the BMW-Brilliance Joint Venture was preparing to leave his post. Today another report indicates that the Vice President, Mr. Lu Yi is preparing to move to the new Chery-JLR joint venture as the new CEO.

From China Daily:

BMW Brilliance Senior Vice-President Daniel Kirchert has recently submitted his resignation and may leave the company soon, China Business News reported Friday.

Kirchert, 40, has been serving as BMW Brilliance Automotive Ltd’s senior vice-president of sales and marketing since 2007. He joined BMW China Automotive’s Beijing office in 2005 as the director of business development of the Greater China region.

On Dec 10, BMW China Automotive announced President and CEO Christoph Stark’s early retirement for personal reasons, ahead of the planned retirement at the end of 2013.

On Dec 20, BMW China Automotive Trading Ltd announced that its Vice-President Lu Yi, responsible for sales of imported cars, would leave the company on Jan 1 for personal reasons.

Mr. Lu Yi joined BMW in the early days of 2004 and worked his way through different departments and positions, he started in PR and worked his way across to the head of sales for Eastern China and then finally from 2010-2012 he was the deputy head of import car sales, a major business for BMW. The Chinese rumor mill has been in overdrive predicting where Mr. Lu Yi might end up, the top of the list is JLR as they begin to establish their facilities in China and further their activities in the Chinese market.

About the author  ⁄ FrankF

Frank entered the automotive industry via his father's instructions. He grew up with cars around him, especially as his father was a major auto restorer, Frank's childhood was spent passing beers, tools and coffee to his father whilst he explained the ins and outs of engines. Frank now works in the Chinese car industry at a specific manufacturer.

One Comment

  • american auto transport
    December 28, 2013

    Choose some ones for calling and asking them about your preferences or you’ll be able to request an estimate.

    When you are going to generate decision to ship your vehicle in California then you certainly must please take a idea concerning the routes of California.
    It’s crucial that when someone realized the requirement to transmit his car, they must start gaining
    car shipping quotes as soon as they can.

Leave a Comment

See News by Industry
Industry News China Green Auto News Spy Shots China Auto Culture
See News By Brand
Acura China Acura China Aston Martin China Aston Martin Audi China,FAW-Audi Audi China
Baojun Auto Baojun Beijing Auto Beijing Auto Group Beijing Auto Beijing Auto
Besturn Auto, FAW Besturn Besturn BMW China BMW China Brilliance Auto Brilliance Auto
Buick China Buick China Baojun Auto BYD Baojun Auto Cadillac
Changa,Chang'an Chang'an - Chana Changfeng Changfeng Changhe Auto Changhe
Chery Auto Chery Chevrolet China Chevrolet Chevrolet China Chrysler
Citroen China Citroen Dodge China Dodge Dodge China Citroen DS
Dongfeng Auto Dongfeng Geely Emgrand Emgrand Geely Emgrand Englon
FAW,First Automobile Works FAW Ferrari China Ferrari Fiat China Fiat
Foday Auto Foday Ford China,Changan-Ford Ford Guangzhou Auto Guangzhou Auto
Geely Auto Geely Geely Auto Gleagle GoNow Auto GoNow
Great Wall Great Wall Hafei Auto Hafei Haima Haima
Hawtai Hawtai Honda Honda Huanghai Yellow Sea Auto Huanghai (Yellow Sea)
Hyundai China Hyundai Infiniti China Infiniti JAC China JAC
Jaguar Jaguar Jinbei Jinbei JMC JMC
Kia Kia     Jaguar Land Rover
Landwind Landwind Lexus China Lexus Lifan Auto Lifan
Lincoln Lincoln Youngman Lotus Youngman Lotus Luxgen Luxgen
Mazda Mazda Mercedes China Mercedes MG - Morris Garages MG
MINI China MINI Mitsubishi China Mitsubishi Nissan China Nissan
Opel China Opel Opel China Peugeot Reely China Reely
Renault Riich Riich Riich Roewe
Rolls-Royce China Rolls-Royce SEAT SEAT Senova Senova/ShenBao
Double Ring Double Ring - Shuang Huan Sichuan Yema Sichuan Yema Skoda Skoda
Double Ring Smart Subaru Subaru Suzuki Suzuki
Toyota Toyota Volvo Volvo Volkswagen Volkswagen
Zotye Zotye   Others    
Sign up today to receive China Car Times weekly newsletter!
Your name
Your email