Great Wall Targeting the USA Market in 2015

Share Our Knowledge With Your Friends, Contacts And Co-Workers

According to Automotive News China who managed to get themselves in front of the down to earth CEO Ms. Wang Feng Ying, GWM are planning an American market entry in circa 2015 with the possibility of building trucks in the USA being on the table:

Great Wall Motor Co., China’s largest SUV maker, expects to begin selling SUVs in the United States around 2015, making it the first Chinese automaker to enter the American market in volume, the president of the company says. The automaker is also actively exploring whether to build SUVs in the United States. “Since the United States is far away from China and its import tariffs on vehicles are not particularly high, we would prefer to build the vehicle locally,” Wang Fengying told Automotive News China on Sunday at the Shanghai auto show.

Great Wall have not many many bellicose statements over the past decade as they slowly improved their product line, raised quality levels and worked on their brand. The latest range of Haval vehicles do have a certain Chinese charm to them but they are on par with what you would expect from a low cost international automaker, as mentioned here Great Wall are planning for a full size truck that is clearly designed for US market application in the next few months.

About the author  ⁄ Ash

China Car Times is the number one portal for the latest information, statistics, and industry information on the Chinese automotive industry. Over the past six years of operation we have seen the Chinese auto market grow from a backwater of old European models to the world's largest auto market with the world's leading technology being delivered here first. You can connect with China Car Times founder and Editor Ash Sutcliffe by clicking on the Linkedin logo, you can also follow us on Twitter, Facebook and Google Plus via the relevant icons


  • Dmoore
    April 24, 2013

    I knew it was coming. It was just a matter of time. The question is, where are they planning to set up shop? Will it be at an existing, abandoned facility or will they build a new plant from the ground up?

  • joninchina
    April 25, 2013

    You know, they just might be able to do it. I think Great Wall/Haval (now THERE is a question – what NAME do they use in the USA…..Great Wall can work IMO, but NOT Haval – just imagine the late night comedians…….”in other news, a chinese car company has decided to build a SUV just for Jews……..that’s right, it’s called HAVAL!’) might have pulled a fast one over on us – while all the other companies were beating their chests proclaiming ‘we’re going to America soon!!!!’, Great Wall was sitting back just doing the boring things………you know, like GETTING THEIR ACT TOGETHER. Great Wall has quietly but effectively created a nice lineup of SUV’s from sub-compact to full size, a decent lineup of pickup trucks, valuable marketing, advertising, distribution and customer service experience internationally (via their sales experience in Australia), and has a unique lineup of vehicles that no other chinese car company has………and that lineup just might work in the USA. Americans still love their pickups and SUV’s, and “downsizing” is a trendy thing right now……..and Great Wall’s designs are unique enough that they can “stand out” amongst the crowd. They don’t need to be better than Japan/South Korea/America/etc. either………they just need to be close enough to be comparable in quality – offer a nice warranty/free servicing package, and get the sticker price about $3000-5000 below the other competitors. Now, building a factory in America? Not so sure about that…………sure you can beat the import tariffs, but does that offset the paying of american wages? They can’t “import” cheap chinese labor! :) Anyway, it sounds like Great Wall has a quiet sense of confidence about this, and has obviously been thinking about it for awhile…………..looking forward to hearing more news about this as it develops!

Leave a Comment

See News by Industry
Industry News China Green Auto News Spy Shots China Auto Culture
See News By Brand
Acura China Acura China Aston Martin China Aston Martin Audi China,FAW-Audi Audi China
Baojun Auto Baojun Beijing Auto Beijing Auto Group Beijing Auto Beijing Auto
Besturn Auto, FAW Besturn Besturn BMW China BMW China Brilliance Auto Brilliance Auto
Buick China Buick China Baojun Auto BYD Baojun Auto Cadillac
Changa,Chang'an Chang'an - Chana Changfeng Changfeng Changhe Auto Changhe
Chery Auto Chery Chevrolet China Chevrolet Chevrolet China Chrysler
Citroen China Citroen Dodge China Dodge Dodge China Citroen DS
Dongfeng Auto Dongfeng Geely Emgrand Emgrand Geely Emgrand Englon
FAW,First Automobile Works FAW Ferrari China Ferrari Fiat China Fiat
Foday Auto Foday Ford China,Changan-Ford Ford Guangzhou Auto Guangzhou Auto
Geely Auto Geely Geely Auto Gleagle GoNow Auto GoNow
Great Wall Great Wall Hafei Auto Hafei Haima Haima
Hawtai Hawtai Honda Honda Huanghai Yellow Sea Auto Huanghai (Yellow Sea)
Hyundai China Hyundai Infiniti China Infiniti JAC China JAC
Jaguar Jaguar Jinbei Jinbei JMC JMC
Kia Kia     Jaguar Land Rover
Landwind Landwind Lexus China Lexus Lifan Auto Lifan
Lincoln Lincoln Youngman Lotus Youngman Lotus Luxgen Luxgen
Mazda Mazda Mercedes China Mercedes MG - Morris Garages MG
MINI China MINI Mitsubishi China Mitsubishi Nissan China Nissan
Opel China Opel Opel China Peugeot Reely China Reely
Renault Riich Riich Riich Roewe
Rolls-Royce China Rolls-Royce SEAT SEAT Senova Senova/ShenBao
Double Ring Double Ring - Shuang Huan Sichuan Yema Sichuan Yema Skoda Skoda
Double Ring Smart Subaru Subaru Suzuki Suzuki
Toyota Toyota Volvo Volvo Volkswagen Volkswagen
Zotye Zotye   Others    
Sign up today to receive China Car Times weekly newsletter!
Your name
Your email