According to a recent interview with FAW’s passenger car sales division General Manager, Zhang Shao Jun, revealed that at the end of August Hong Qi had already sold over 1000 vehicles to government ministries across China with private buyers accounting for 330 units with total sales reaching just over 1300 for the new H7 vehicle. Zhang went onto say that Hong Qi is already planning ahead to 2020 when new models will be revealed which include an SUV and MPV as well as a bus similar in style as to the Toyota Coaster.
Hong Qi currently has 9 lifestyle centers across China where consumers can interact with the Hong Qi range directly similar in style to the Apple stores. Hong Qi are apparently planning to add another 4 ‘Hong Guan’ this year with another 7 or 8 being added the year later according to Mr. Zhang.
Hong Qi is one of China’s first automotive brands and was developed under the orders of Mao Ze Dong after the founding of ‘New China’ in 1949. The company then relied on Toyota and Audi technology through the 90′s and early 00′s which led the brand to ruin, FAW are hoping the brand will now flourish with a new direction thanks to the addition of the H7 which is aimed at government clients and high level business users.