At the recent launch of the Skoda Yeti which is being produced by Shanghai-VW, SH-VW Sales Director Mr. Zhai Ming Di revealed that Volkswagen and Shanghai Auto are discussing the possibility of bringing two new luxury brands into the Chinese market as locally made vehicles.
The Chinese media are strongly hinting that the Porsche Macan will be produced in the Chinese market in 2015 with imports making up the start of the strategy. The Volkswagen Toureg is also being rumored to be produced in the Chinese market.
The Macan, as an imported vehicle, is expected to boost Porsche’s vehicle sales in the Chinese market considerably especially as it is expected to be priced at around 600,000RMB to 750,000USD when launched in the Chinese market. Presumably a Chinese made vehicle will see the vehicle drop in price to around 500,000RMB, possibly even in the high 400,000 range which again would make it extremely affordable to China’s burgeoning luxury segment.