Market Research
The Chinese car industry is a scary place – there are over 100 different car brands, dozens of commercial vehicle makers and literally hundreds of bus builders not to mention a similar number of motorbike manufacturers. How do you know where to target your company? How can you calculate your realistic market share? Do you want to understand where your rival companies are selling their products and how their methods compare with your own? Can’t get ahead in the Chinese market and need to understand why?
These are questions that we hear on a regular basis, and we can help you answer them. We have carried out market research for some of China’s biggest automotive suppliers and also for several overseas clients interested in further understanding the competitive landscape and key market participants within China.
